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The In-App Purchase Checklist
Apps

The In-App Purchase Checklist

The In-App Purchase Checklist 14 pro tips for making IAPs users actually love This post originally appeared on the Appbot blog. Love them or hate them, In-App Purchases (IAPs) have the potential to …

Claire McGregor · Nov 25, 2016 · 5 min read
The Evolution of Mobile Apps — 1994 through 2016
Android

The Evolution of Mobile Apps — 1994 through 2016

The Evolution of Mobile Apps — 1994 through 2016 In the summer of 1983, six months away from launching the first Macintosh, Steve Jobs said, “It would be a little like a record store, where …

Nidhi Shah · Jul 26, 2016 · 5 min read
What’s More Important in Growth? The Product, the Tools, or the Process?
Growth

What’s More Important in Growth? The Product, the Tools, or the Process?

What’s More Important in Growth? The Product, the Tools, or the Process? In a world driven by tech it’s easy to fall in love with the product or the software tools used by leading growth teams …

Chris Bechtel · Mar 11, 2015 · 3 min read
Growth BugTechnology · Product · Growth · Apps